SHG members of Deepalaya visited International Crafts Mela, Surajkund

India is always known for its heritage and culture for ages. Tourists from all over the world visit India to explore these ancient arts and crafts and get fascinated.

Ravi Pahuja 05-Mar-2020

India is always known for its heritage and culture for ages. Tourists from all over the world visit India to explore these ancient arts and crafts and get fascinated. 

Surajkund Tourist Complex where the Crafts Fair is held is situated at a distance of just about 8 km from South Delhi, and it is an ideal picnic spot.  The curtains go up on the acclaimed annual Surajkund International Crafts Mela from 1st February onwards, a celebration of Indian folk traditions and cultural heritage. The Surajkund Mela is unique as it showcases the richness and diversity of the handicrafts, handlooms and cultural fabric of India, & is the largest crafts fair in the world.

Deepalaya SHG ladies at International Craft’s Mela, Surajkund, Faridabad, Haryana

Deepalaya SHG programme took the new initiative, as NABARD realized its potential and started promoting it by sanctioned our MEDP Program (Micro Enterprise Development Program) for giving training on making Jute Bag.

On February 11, 2020, 15 women from SHG from village Mandarka in Tauru block visited Surajkund Crafts Mela, Faridabad as we all know that they have been taking a training on Jute making and it would be a great opportunity for them to see the things from their perspectives and with the same view they visited there with a multiple objectives such as:

Women from Deepalaya microfinance project along with our staff member checking the quality of the Jute Bags for their training

  • How to organize, manage and run the Surajkund International Craft Mela at Surajkund Faridabad with a view to promoting handicrafts, handlooms with the aid of craftsmen invited from all over the country.
  •  How to identify languishing and lesser-known crafts and to introduce them to patrons.
  •  To display crafts and loom techniques by organizing demonstration sections in the Mela grounds.
  • To undertake the promotion of export of handlooms and handicrafts.

To set up an environment in which rural crafts traditions could be displayed and to project the traditional rural ambience of a typical village near Delhi for travellers who may not have the time or means to visit an Indian village.

Our SHG women were very excited to see the various kind of shops operated by women/SHG members, they asked many question like, how long have you been doing this kind of work, asked some important questions what is the difference between cost and profit, How much they are able to earn per day, Where is the raw material come from for making goods if we make this stuff too, will you take it at such an expensive price

Overall it was an interesting and informative visit for all the SHG members. They thanked Deepalaya and NABARD for this unprecedented experience.

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Ravi Pahuja



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